Archive for June, 2011
Round 2 Models: Things They Are A Changin’
Sorry for the delay in posting once again. We are just beyond the peak of a hill of changes going on around here at Round 2. In the last two months, we have moved the entire creative team into one central area, added two new creatives and a creative director, a creative department intern and two staffers for our new marketing department along with a couple more interns to help them out.
So how will this affect us and me and the sci-fi model kit development specifically? I have been able to hand off marketing responsibilities so I don’t have to sink time into advertising and the marketing people can assist in copywriting for packaging. They have also taken over all publicity and handle some of the execution of the 1701 CLUB stuff too. I will continue to write blogs, check in on message boards and supply content for our newsletters and 1701 CLUB updates. In addition to the marketing help, one of the creatives and the intern has been assigned to work on the model kit lines. Between John and myself we’ve got plenty of stuff to keep them busy. This brings our total number of people working full-time on model kits to four (not including the intern). The end result will be better quality, on time product and more product releases. Thanks to the influx of talent, I’m nearly caught up with my workload. I haven’t been able to say that in well over a year. The new workspace seems to be working out great too. I had to sacrifice an office of my own to move into a cubicle but I never needed that much privacy to begin with. We still have some settling in to do and work to do while we do it.
Let’s run down some product updates so this post has a little bit of news.
Barnabas Collins– Tooling adjustments have delayed the release but the changes made ended up being a lot nicer than I had envisioned. Both Barnabas and the werewolf should arrive in August or September but not necessarily at the same time.
Leif Ericson– I need to finish up the packaging and as soon as it is done, it’ll be on its way. All of the tooling adjustments have been made and it looks great.
Batmobile (Glue Kit)– I’m refining the decals a bit today. Otherwise it is done and should arrive on time.
We’ll be adding more kits to our website soon like the Enterprise C and some returning kits like the Strange Changes and Bigfoot (finally).
I should have my first update out to 1701 CLUB members by the end of the month as well. If you haven’t signed up for the Premiere Edition 1:350 TOS Enterprise kit yet, don’t delay. Slots are going fast.